CUPRA UrbanRebel will be CUPRA Raval

CUPRA is back at the Automobile Barcelona and their CEO Wayne Griffiths spilled the beans on the name of their new electric car for the city: the CUPRA Raval. The name pays tribute to the Raval neighbourhood, a trendy district located in the heart of Barcelona, and was hinted at by ROSALÍA’s alphabet campaign.

The CUPRA Raval will be built at SEAT S.A.’s headquarters in Martorell. The company is investing a whopping 3 billion euros to transform the plant from combustion to electrification, with plans to start producing electric cars in 2025 based on the Volkswagen Group’s MEB Small platform.

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